You probably noticed a lot of online dating sites have popped up everywhere today like mushrooms. Online dating is big business and an ordinary metal worker in fact made $25M in just one year all from scratch. This is the Eben Pagan story that I'd like to share with you all hoping this will serve as an inspiration for you to find your niche in the booming online marketing business today.Eben Pagan, also known as David deAngelo, did not know anything about the internet. In fact, he came from the boondocks and when he started thinking about working, he could only think about being a real estate agent as he'd seen them earning the big bucks. So he started his first 7 years of work as a real estate agent but didn't make enough to pay his bills, so he worked part time as laborer in a copper shop. His body had been scarred by torch burns in the metal shop. He also recalled people would sometimes shoo him away as he was approaching to knock on a door. On top of being a real estate agent and being a metal worker, he also played the guitar in a local band just to make ends meet. He later sold his guitar with some of his earnings in the real estate to buy a trailer home so he wouldn’t have to sleep in his old car.
One day he bought a $10 Tony Robbins motivational tape and this started to change his life. In what he described as a strange turn of events, he met his long-time friend Dean Jackson who had been successful online. Dean asked him why he works hard selling real estate and wearing weird suits when he could be sitting in a couch from home working on his computer in his pyjamas. So Dean told him to write an e-book instead, and then sell it online. He saw how Dean had been earning 50 times than what he’s doing in the realty and without having to work as much as he did.
In the next few months, he was still selling realty, but eventually he earned enough to buy him a better car and an apartment at a beach, but then he realized he didn’t have a date. So he started hanging out with some of his cool friends who’d been successful in their marriages and asked them for some advice on how to get a date. At that time he didn’t even know how to approach a lady in a bar.
As he was learning from his friends and jotting down their advice, it dawned on him that the notes he had on how to date could be written into an e- book and sold online. It became his “aha!” moment. So he started consulting marriage counsellors and therapists to expand the content of his book. In a few months, he tried to learn everything he could about publishing an e-book online and how to build a website.
He later had to hire an expert online to help him build his website. He had to learn everything from scratch, and it all paid off. In a couple of months, he had published his e-book and his first website -- www.doubleyourdating.com became live. He remembered he sold only 2 copies on the first day.
As his sales started to grow, he realized he could stop going to an office and wear certain clothes again. Later he applied what he learned in marketing and started experimenting on the price of his e-book. He tried to experiment on raising his e-book price from $29.95 to $39.95. He was surprised that his online sales increased to 10 copies per day and now he realized he may never have to work again.
As he worked hard on improving his website, he also started hiring experts to help him build training programs for both men and women who wanted to become better at finding their perfect dates. His company now offers a wide line of products from e-books to online training programs for both men and women. Just 1 year after he launched his first website, his company grew to $25M in earnings.
Eben Pagan is only 30 years old and he now hires 80 people all virtual – online. His biggest advice to anyone who wants to make it big online is to never focus on money. Focus on trying to create value, and money will follow. If you are able to contribute something to people’s lives, if you help other people succeed, you too will succeed.
On my next post: Learn how to start making your first step to freedom and success with just a pen and paper and your strong will. Submit your email on the right side of this page so you get notified of my next post.
Learn more from Eben on this video series:
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